Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Sanderson Farms TV Commercial, 'Marketing Guru'

These farmers from Sanderson Farms aren't really into all of the marketing terms this guy from Madison Ave. is using. One of the phrases the marketing guru favors is "raised without antibiotics." One farmer states that really all chicken must be antibiotic-free as it leaves the farm according to federal law. The man in the suit continues to throw out taglines like "mom-approved" and "gluten-free" as great marketing strategies for Sanderson Farms. He does a quick fact check on his phone and finds that all chicken is gluten-free.

Advertiser Profiles
Mood
Funny
Actors - Add
Jeff Wiens ... farmer in yellow shirt
Agency
The Cirlot Agency (Agency)

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