Butterfinger releases its complete ad during the third quarter of Super Bowl 50. Featuring a bull rider who is riding a bull on a cargo plane, which is "bolder than bold." The bull-rider is seen jumping out of the plane, which is "bolder than bolder than bold." The bull-rider is seen whipping out a Butterfinger candy bar from his gun holster as he chomps into it. All of a sudden, his mother is seen parachuting through the air to tell him that he will spoil his dinner -- which is "bolder than bolder than bolder than bold."