During a meeting at the Cable World headquarters, Carrie Aizley discusses how DirecTV customers don't see boxes and wires in every room. Fred Willard says "Cables Shmables," and Jeffrey Tambor likes the idea. Then, everyone begins adding "shma" in front of words to make them seem less significant.

Advertiser
Advertiser Profiles
Tagline
“Get Rid of Cable.”
Songs - Add
None have been identified for this spot
Phone
1-800-DIRECTV
Mood
Funny
Actors - Add
Carrie Aizley ... Actor/Actress, Fred Willard ... Actor/Actress, Jeannetta Arnette ... Actor/Actress, Jeffrey Tambor ... Actor/Actress, Jennifer Coolidge ... Actor/Actress, John Michael Higgins ... Actor/Actress, Marc Evan Jackson ... Comedian, Rawle Lewis
Agency
Grey Global Group Inc. (Agency), Grey Global Group Inc. (Creative Agency), iCrossing (Digital Agency), Hearts & Science (Media Agency)

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