Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Fiber One TV Commercial, 'Unicorn Whispers'

Sugar flying through a sifter, chocolate melting down the side of a granola bar and thin slices of lemon and lime all piled up are just some of the images Fiber One shows before saying that its products might deserve more apt names. Seductive music plays while the brand argues that instead of being called Oats and Chocolate or Key Lime Cheesecake Bars, names like "Unicorn Whispers" or "Golden Gold" would be a better fit for the deliciousness level of the products.

Advertiser
Advertiser Profiles
Tagline
“So Delicious, It Should Have Another Name.”
Songs - Add
Mood
Active
Actors - Add
None have been identified for this spot
Agency
Saatchi & Saatchi (Creative Agency)

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