Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Outback Steakhouse TV Commercial, 'Discovery Channel: Backyard BBQ'

Discovery Channel and Outback Steakhouse team up to share a tasty fact with viewers: Inventors Henry Ford and Thomas Edison had a hand in the invention of the charcoal briquette. Though they've been used in charcoal grills since around the 1960s, initially the barbecue helper came sold as part of a picnic kit.

Advertiser Profiles
Tagline
“Just the Way You Like It.”
Songs - Add
Mood
Active
Agency
Carat USA (Agency)

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