Los Angeles Clippers player Blake Griffin is concentrating on a game of chess in a celestial land of clouds when a confused man driving a 2016 Kia Optima appears out of thin air. When the man asks Blake what just happened, Blake tells him that the comfort of the next generation Kia has put him in "The Zone," a place of bucking horses and ballerinas. Blake then returns to his chess match, which he insists is actually a game of basketball where every piece is a pawn.

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Music
The song was created for this commercial
Mood
Funny
Actors - Add
Blake Griffin ... Athlete
Production
Craig Gillespie ... Director, Curt O'Brien ... Producer, Emma Wilcockson ... Producer, Martha Davis ... Producer
Agency
Initiative (Agency), David&Goliath (Creative Agency), Canvas Worldwide (Media Agency), MJZ (Production Company)

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