Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Heinz BBQ Sauce TV Commercial, 'Pitmasters, Not Spokespeople'

An outtake reel depicts the flubs of pitmasters Robert Sierra from Texas, Mike and Joe Pearce from Kansas City, Sam Jones from North Carolina and Dan Brown from Memphis as they attempt to talk about Heinz's regional BBQ sauces. Because they are real pitmasters, rather than official spokespeople, the men are constantly making mistakes, such as walking offscreen, getting tongue twisted, forgetting their lines and even failing to catch bottles thrown to them. "Pitmasters don't make great spokespeople," a narrator says. "They make great tasting BBQ sauce."

Advertiser
Advertiser Profiles
Tagline
“Made With the Masters”
Songs - Add
Mood
Active
Actors - Add
None have been identified for this spot
Agency
Brunner Digital (Agency), Cramer-Krasselt (Creative Agency)
Screenshots

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