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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
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TV Impressions
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Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
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Earned Online Views
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Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Head & Shoulders Smooth & Silky TV Commercial, 'Hair Secrets' Feat. Sofia Vergara
A woman asks Sofia Vergara the secret to attaining such luscious hair, and the actress jokes about a secret hair routine involving goat's milk and talking therapy. In reality, she just uses Head & Shoulder Smooth & Silky shampoo and conditioner.
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Mood
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Yetta Gottesman ... Woman in tan jacket, Jessica Cannon ... Voice Over), Manolo Gonzalez-Ripoll Vergara
Agency
Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency)
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