H&R Block is advertising in the Big Game for the first time in eight years, and its Super Bowl LI commercial announces its partnership with IBM Watson. The brand's spokesperson, Jon Hamm, describes the use of advanced technology like Watson as the future of H&R Block.

Advertiser
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Products
Tagline
“Get Your Taxes Won”
Songs - Add
None have been identified for this spot
Mood
Active
Events & Venues
Super Bowl LI Feb 5, 2017 at NRG Stadium
Actors - Add
Jon Hamm ... Actor/Actress, Joelle Better ... Ballerina in front, John Henry Kahuna ... teen bicycle rider, Rylie Vetica ... ballet girl on front right
Agency
Fallon (Creative Agency)

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