Comedian Craig Kilborn, the man in the aisle of a grocery store, lets us in on a little secret: No one has seemed to notice this but for the last several months Kraft has been selling its Macaroni & Cheese with no artificial flavors, preservatives or dyes. The mac and cheese still tastes the same, which is why moms, kids, dogs and even Bill didn't notice. Not even spring breakers, coffee makers, movers and shakers or working-from-home fakers seemed to realize that it's changed.

Advertiser Profiles
Tagline
“You Know You Love It.”
Music
The song was created for this commercial
Mood
Funny
Actors - Add
Bill Escudier ... Guy named Bill, Craig Kilborn ... Spokesman, Juan Carlos Arvelo ... Male Barista, Keight Leighn ... mom, Kyle Schroeder ... Boy eating mac and cheese, Megan Duffy ... Girl Barista
Production
Eric Steelberg ... Director of Photography, Hank Perlman ... Director
Agency
Crispin Porter + Bogusky (Creative Agency), Starcom (Media Agency), Hungry Man (Production Company)

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