Ad Block Detected

iSpot measures impressions and the performance of TV ads. As such, our content is blocked by ad blockers. Please consider disabling your ad blocker on this site to ensure the best user experience.

Continue To Site >>
iSpot has acquired Ace Metrix, enabling TV advertisers to measure both business outcomes and brand impact.      READ MORE

Apple iPhone 6s TV Commercial, 'Timer: Cookie Monster' Song by Jim Croce

Cookie Monster's patience is tested when he has to wait 14 minutes while his cookies bake in the oven. After asking Siri to set the timer, he quickly grows anxious and asks her to play his "Waiting" playlist. Jim Croce's ballad "Time in a Bottle" plays as Cookie Monster continues to pass the time by switching the oven light on and off, tasting flour, reading recipes and making puppets out of the oven mitts. As time continues to creep along, he asks Siri to check the timer and finds that only one minute has passed. Apple introduces the hands-free Siri on the iPhone 6s and, as a nod to Sesame Street, a small print reads: "The number of the day is 6 and the letter is S."

Apple iPhone
Advertiser Profiles
Facebook, Twitter, YouTube
Apple iPhone 6s
Songs - Add
Time in a Bottle - Jim Croce
Available At
Actors - Add
None have been identified for this spot.
Cookie Monster
TBWA/MAL ... Creative Agency, OMD West ... Media Agency
View All Screenshots

Media Measurement

National Airings
First Airing
Last Airing
Recently Aired On
Est. Spend
TV Impressions
National Impressions
Local Impressions
VOD/Other Impressions

Attention & Performance Analytics

Attention Score
Industry Avg. Score
Earned Online Views
Social Impressions
Engagement Rating
Spend SOV
Impressions SOV
Engagement SOV