Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Pure Michigan TV Commercial, 'Along the Way'
A group of friends on a road trip make several stops before reaching their final destination. As they make their way through Michigan, they discover new towns and small shops carrying trinkets and other odds and ends. They hit the beach, float down a river, camp, visit landmarks and other sightseeing attractions. In Michigan, enjoying the journey is as important as getting to the destination.
Advertiser
Tagline
“Your Trip Begins at Michigan.org”
Songs
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Ad URL
Mood
Informational
Scene Location
Michigan
Actors
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None have been identified for this spot
Agency
McCann Erickson (Agency)
Screenshots
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