Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Columbia OutDry Diamond Extreme Jacket TV Spot, 'Drone'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

A team at Columbia Sportswear tests the OutDry Diamond Extreme jacket while stranded on a large rock during a heavy rainstorm. Chairman Gert Boyle sends a drone to the rock with a bright orange box. The team opens the box with great enthusiasm, only to find a note that reads "finish your timesheets."

Published
March 15, 2016
Advertiser
Columbia Sportswear
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Columbia Sportswear OutDry Diamond Extreme
Tagline
“Tested Tough in the Pacific Northwest.”
Songs
None have been identified for this spot
Mood
Funny
Scene Location
Portland, OR
Actors - Add
None have been identified for this spot.
Agency
Butler, Shine, Stern & Partners ... Agency, Universal McCann (UM) ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots