Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About General Electric TV Commercial, 'Goodbye Trendy Efficiency Gimmicks'

General Electric is saying goodbye to trendy technology gimmicks, like Gary's wheelie thing he uses to get around the plant floor, and hello to digital innovations, like software that allows employees to monitor machines from a distance. As Gary moves backwards and refuses to move on, others can greet the incoming digital industrial age along with General Electric.

Advertiser Profiles
Tagline
“Hello Digital Industrial Age”
Songs - Add
Mood
Funny
Actors - Add
Mehdi Barakchian ... Man in blue shirt
Agency
BBDO (Agency)

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