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Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Sears TV Commercial, 'The Original Superman'
Not all dads wear a cape and fly around saving the world, but that doesn't mean they're not still super. Sometimes, just being a dad makes you super enough.
Advertiser
Tagline
“This is Sears”
Songs
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Mood
Emotional
Hashtag
Movies
Events & Venues
Father's Day Jun 16, 2013
Actors
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Guy Hadley ... Grilling Dad, Tyler Michael Brown ... Boy sitting with Dad on couch watching Superman
Production
Josh & Xander ... Director
Agency
McGarry Bowen LLC (Agency), Radical Media (Production Company)
Screenshots
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