Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About IBM Watson TV Commercial, 'Working to Make Vets Smarter Every Day'

IBM illustrates what it would be like if only one type of dog existed. Imagine it being the only kind of dog you see at the vet's waiting room, then seeing it as the firehouse dog, guard dog, police dog and hunting dog. The fact is, however, there are over 300 breeds of dogs. Because it would be difficult for us to be an expert in every field, like in every breed, IBM Watson is there to provide that specialized knowledge you need.

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Chris Gonzalez ... Firefighter, Doris Guerrero ... Veterinarian, Richard Parks ... Man talking with Veterinarian , Scott Parkin ... Duck Hunter with dog
Animals

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