Get the latest TV ad insights for 2023 planning in the Q3 TV Advertising Rundown report Download>

Jordan M10 TV Spot, 'Fortune Teller'

National Airings
🔒
First Airing
🔒
Last Airing
🔒
Creatives
🔒
Recently Aired On
🔒
Est. Spend
🔒
TV Impressions
🔒
National Impressions
🔒
Local Impressions
🔒

There's a Better Way to Measure TV & Streaming Ad ROI

Screenshot of product dashboard
  • Real-Time Ad Measurement Across Linear and CTV
  • TV Ad Attribution & Benchmarking
  • Marketing Stack Integrations and Multi-Touch Attribution
  • Real-Time Video Ad Creative Assessment
Get a Demo Today

Two guys go to see a fortune teller about the upcoming game. One of them is losing his job soon, but Melo is coming through in the clutch.

iSpot Review - July 8, 2015

Lest you forget that fan is short for fanatic, there will always be sneaker commercials to remind you of just how far sports nuts will go for 'their' team.

Jordan takes this idea and puts two fans in a fortune teller's shop. The particularly anxious fan is every fan who wants news on his team and the night's game.  All the while, the mysterious lady of fortune provides only cloudy images of snappy sneakers and court action.

The creative conceit is intended to be funny enough to keep you engaged and relatable enough to keep you emotional. This is all so the brand can tell you to just relax, "It's Melo."

Celebrities, particular sports celebrities, can be polarizing figures, so it is worth considering how well this creative will play in various markets.

Published
January 10, 2014
Advertiser
Jordan
Advertiser Profiles
Facebook, Twitter, YouTube
Products
Jordan Melo M10
Songs - Add
None have been identified for this spot
Mood
Active
Actors - Add
Carmelo Anthony , Chris Distefano , Cilk McSweeney ... Melo's double
Agency
Wieden+Kennedy ... Media Agency

Have questions about this ad or our catalog? Check out our FAQ Page.

Screenshots
View All Screenshots