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Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Volkswagen Passat Wolfsburg Edition TV Commercial, 'Impostor'
A man takes his coworkers out to lunch, but they begin to suspect that he doesn't really work for their company. He constantly talks about the Volkswagen Passat and all of its features, doesn't know anyone's name and isn't even sure the name of the company they all supposedly work for.
Advertiser
Products
Tagline
“Das Auto”
Songs
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Mood
Funny
Actors
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Mike Rock ... Boss in lavender shirt riding in passenger seat, Andrew Patrick Ralston ... Man in glasses in back seat
Production
David Shane ... Director
Agency
DDB (Agency), Johannes Leonardo (Creative Agency), PHD (Media Agency), O Positive (Production Company)
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