Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About AT&T TV Commercial, 'Hugs'

Little kids everywhere agree, big hugs are better than little hugs. And who gives the best hugs? Moms of course. So happy Mother's Day Mom, here's a big hug for you.

Advertiser
Advertiser Profiles
Tagline
“Rethink Possible”
Songs - Add
Mood
Funny
Events & Venues
Mother's Day May 12, 2013
Actors - Add
Beck Bennett ... Host, Lucas Jaye ... Boy in white shirt
Characters
Production
Jorma Taccone ... Actor/Actress
Agency
BBDO (Agency), BBDO (Creative Agency), BBDO Worldwide (Digital Agency), Hearts & Science (Media Agency), Caviar (Production Company)

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