Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Smirnoff Ice TV Commercial, 'Lucky Fellow'

Smirnoff reminds you that Mr. Right is always the guy who gets you home safely. Even if he drives a cab.

Advertiser
Advertiser Profiles
Songs - Add
Mood
Active
Actors - Add
Kristen Rozanski ... Woman in purple dress, Brandon Karrer ... First guy at bar, Dominique Generaux ... Girl in blue dress, Natalie Taylor , Sascha Alexander ... Woman in Green
Agency
JWT (Agency), 72andSunny (Creative Agency), 360i LLC (Digital Agency), Carat (Media Agency)

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