Media Measurement
Data is based on life of ad, unless indicated otherwise
National Airings
Est. Spend
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Engagement Rating
Media Measurement
Data is based on life of ad, unless indicated otherwise
Est. Spend
TV Impressions
National
Local
VOD/OTT
Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise
Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement
About Delta Air Lines Super Bowl 2014 TV Commercial, 'Up'
Up is a short word, but a tall order, one that Delta is dedicated to fulfilling. Up isn't easy, but they're raising the bar on flying anyway.
Advertiser
Tagline
“Keep Climbing”
Mood
Active
Super Bowl Commercial
Actors
-
Add
Donald Sutherland ... Voice Over)
Agency
Digitas (Agency), Wieden+Kennedy (Creative Agency), MKG (Digital Agency), PHD (Media Agency)
Screenshots
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