Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Performance Analytics
Data is based on life of ad, unless indicated otherwise

Avg. View Rate
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Dove Men+Care TV Commercial, 'How to Play Defense' Featuring Dwyane Wade

Dove Men+Care presents: How to Play Defense as told by Dwyane Wade. The first step is to stand in front of your man. The second step is to always keep your hands up. Finally, don't be afraid to foul.

Advertiser
Advertiser Profiles
Tagline
“The Authority on Man Maintenance”
Mood
Active
Actors - Add
Characters
Agency
Ogilvy & Mather (Creative Agency), Razorfish (Digital Agency), MindShare (Media Agency)

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