Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Head & Shoulders TV Commercial, '#PlayOn' Featuring Lionel Messi

Head and Shoulders lets you be prepared to join together for this tournament, so you can celebrate each goal flake-free.

Advertiser Profiles
Tagline
“Live Head First”
Songs - Add
Mood
Active
Actors - Add
Lionel Messi ... Athlete
Agency
Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency)

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