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Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
Pizza Hut Reinforces its “Delivery Anywhere” Premise and Young Males Respond
When Shaq Meets Bumblebee: The General’s Recipe for Above-Benchmark Performance
When Shaq Meets Bumblebee: The General’s Recipe for Above-Benchmark Performance
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
Beyond Celebrity Endorsements: The Takeaways from Gatorade’s Kendrick Lamar Campaign
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
‘Mic Drop’ Moment: How Lincoln’s Campaign with Serena Williams Drove Purchase Intent
Support, Strength, and Success: Adidas’ Winning Formula for Athlete Empowerment
Support, Strength, and Success: Adidas’ Winning Formula for Athlete Empowerment
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
From VHS to VR: Why Meta Quest’s Jane Fonda Ad Outpaced Most Fitness Ads
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Wholesome Adventure: Rivian Solidifies a Connective Brand Identity
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Tigers, Touchdown, and Megan Thee Stallion: Inside Pepsi’s Gladiator-Themed Campaign
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Messaging in Election Years: How to Know What’s Right for Your Brand
Messaging in Election Years: How to Know What’s Right for Your Brand
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Future Today and iSpot Partner to Advance Measurement and Optimization of Ad-Supported Streaming
Future Today and iSpot Partner to Advance Measurement and Optimization of Ad-Supported Streaming