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Women’s Soccer Dominates on the Field and TV Advertising
Women’s Soccer Dominates on the Field and TV Advertising
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Top 5 Performing Super Bowl Ads Dominated by 3 Brands
Top 5 Performing Super Bowl Ads Dominated by 3 Brands
Hyundai Bears Down With ‘The Chase’ Ad, Races to 31.7 Million Total Views
Hyundai Bears Down With ‘The Chase’ Ad, Races to 31.7 Million Total Views
Adobe Trumps Adidas’ Week-long Streak For Most Engaging Ad
McDonald’s Transparency Campaign Is More Effective Than You Think
Kia Kicks Off TV Creative for Sedona and Finds Targeted Success
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
From Bikini Bottom to Burger King: A SpongeBob Spot That Connects Generations
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
The Flannel Effect: L.L. Bean Channels Cozy Moments for Holiday Gold
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
“Drawn Together”: Starbucks’ Animated Holiday Ad Campaign
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
From Below-the-Belt to Best Face Forward: Manscaped’s New Campaign Strategy
Why Consistent Measurement Matters
Why Consistent Measurement Matters