Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (66 results) Losing the Plot: Storytelling in Super Bowl Ads is in Decline Winning Through Storytelling: The Power of Narratives in Super Bowl Ads The Keys to Successful Celebrity Use in Super Bowl Ads iSpot Welcomes Sports Veteran David Coletti as New VP of Sports Research & Insights The Drama (And Talk Shows) Behind CPG’s Q3 TV Ad Growth Streamers Bet on Football TV Audiences iSpot Acquires Next Gen Measurement & Attribution Company 605 Why iSpot Acquired 605 How Molson Coors Brews Business Results With Granular, Real-Time TV Data: an iSpot Success Story Super Bowl Teaser Spotlight: A Different Kind of Roasted Peanut How Overcoming the CTV Incrementality Challenge Unlocks ROAS Super Bowl Archives: Weirdly Effective Ads « 1 2 3 4 5 6 »