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Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Innovating Service, Value, & Positioning
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Reaching Female NFL Fans Beyond Game Day
Reaching Female NFL Fans Beyond Game Day
The Art of Advertising to High-Income Earners: Lessons from Nearly 9K Video Ads
The Art of Advertising to High-Income Earners: Lessons from Nearly 9K Video Ads
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Target’s Pawsitive Impact: The Secret Behind The Cuddle Collab’s Record-Breaking Consideration
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Creative Outcomes | Golden Arches, Golden Memories: Quantifying the Success of McDonald’s Nostalgic Ads
Messaging in Election Years: How to Know What’s Right for Your Brand
Messaging in Election Years: How to Know What’s Right for Your Brand
What Brands Need to Know About the Viewer Impact of Political Advertising
What Brands Need to Know About the Viewer Impact of Political Advertising
iSpot Launches Cross-Platform Measurement Offering for TikTok
iSpot Launches Cross-Platform Measurement Offering for TikTok
The Case for Precision in Sports Media Measurement
The Case for Precision in Sports Media Measurement
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win
iSpot Data Shows Oscars Ads Take Home Sunday Primetime Win