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Losing the Plot: Storytelling in Super Bowl Ads is in Decline
Losing the Plot: Storytelling in Super Bowl Ads is in Decline
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Streaming Measurement Has Its Coming of Age Moment
Streaming Measurement Has Its Coming of Age Moment
Which TV Ads Generated The Biggest Laughs in 2023?
Which TV Ads Generated The Biggest Laughs in 2023?
iSpot Achieves First-Ever MRC Accreditation for National TV Ad Occurrence Reporting
iSpot Achieves First-Ever MRC Accreditation for National TV Ad Occurrence Reporting
How Molson Coors Brews Business Results With Granular, Real-Time TV Data: an iSpot Success Story
How Molson Coors Brews Business Results With Granular, Real-Time TV Data: an iSpot Success Story
Video Ads That Won the Women’s World Cup 2023
Video Ads That Won the Women’s World Cup 2023
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
Cannes Lions 2023 Preview: Top Emotionally-Charged U.S. Video Ads
iSpot to Measure the Independent Streaming Alliance
iSpot to Measure the Independent Streaming Alliance
Fubo + iSpot Announce Partnership, As iSpot Data Reveals 40% Average Incremental Ad Reach Beyond Linear TV
Fubo + iSpot Announce Partnership, As iSpot Data Reveals 40% Average Incremental Ad Reach Beyond Linear TV
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Weirdly Effective Ads