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Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Weirdly Effective Ads
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
Diversity & Inclusion in Advertising – Risky or Rewarded in 2022? Part 3
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
The Great Brand Redux: Leveraging Past Campaigns With a New Twist
Sober October: Are Alcohol-Free Drinks for Abstainers or Moderation Seekers?
Sober October: Are Alcohol-Free Drinks for Abstainers or Moderation Seekers?
Which Brands Set Off Fireworks With Memorial Day TV Ads?
Which Brands Set Off Fireworks With Memorial Day TV Ads?
Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
Ask the iSpot Expert: Benchmarking Video Creative Effectiveness
Key Insights on the Top NFL Playoff Creatives So Far
Key Insights on the Top NFL Playoff Creatives So Far
A morning with the iSpot data science team
A morning with the iSpot data science team
A Winning Game Plan to Refine TV Viewing Data During Football Season
A Winning Game Plan to Refine TV Viewing Data During Football Season
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Do Shorter Ads Keep Attention? Factors Driving Tune Out
Adidas/Nike: Let the Games Begin