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Segment Matching: Advancing TV Ad Measurement for the Digital Era
Segment Matching: Advancing TV Ad Measurement for the Digital Era
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
Bud Light, Pepsi, Google Won Viewers’ Attention at the World Cup
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
We’ve Partnered with NBCUniversal to Make Outcome-Based TV Selling a Reality
Attention Analytics 101
Attention Analytics 101
Connect Your TV Ad Impressions to Business Outcomes
Connect Your TV Ad Impressions to Business Outcomes
Super Bowl 2017 Brand Highlight – Bud Light
Super Bowl 2017 Brand Highlight – Bud Light
The Top Industry Spenders of the 2016 NFL Season
The Top Industry Spenders of the 2016 NFL Season
The Big Picture: How Advertisers Are Activating Around the 2016 Olympics
The Big Picture: How Advertisers Are Activating Around the 2016 Olympics
New Ads Steal the Show at the Oscars
New Ads Steal the Show at the Oscars
Tough Crowd, The Top Ads of the Grammys
Tough Crowd, The Top Ads of the Grammys
Top Performing Commercials of the Golden Globe Awards
Top Performing Commercials of the Golden Globe Awards
New Video Games Feature Women, But Are They Advertising to Them?
New Video Games Feature Women, But Are They Advertising to Them?