Search iSpot All Ads Brands Topics Pages Reports Playbooks Case Studies Posts Top Posts Matches (43 results) Brad Feinberg Thinks It’s Time to Remove Walls from Gardens Built for an Ad-Centric TV & Video Marketplace: iSpot Re-Certified by the JIC as a National Currency and Why It Matters Nostalgic Storytelling and Balanced Creative Propel Gap’s “Hailey Jean” Campaign How Fuse Media’s Yasmin Mitchell Connects Culture to Business Outcomes Furry, Funny, and Full of Food: Uber Eats’ Sesame Street Takeover iSpot’s Sean Muller Breaks Down Outcomes: “There’s a Big Difference Between Signals and Measurement” Beyond the Viral Punchline: Breaking Down McDonald’s Big Arch Creative Performance The Power of Outcome Guarantees for Advertisers Killing the Stink: Why Lysol’s New Odor Focus—Starting with “Refs Stink”— Was a Win With Consumers From Scream to Screen: Cologuard’s Fright-Free Message Broadcast TV Uses NFL to Help Deliver Business Outcomes Outcomes in Action: Stop Guessing and Start Proving Your TV and Video Ad ROI 1 2 3 4 »