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2022-23 TV Ad Season Preview
2022-23 TV Ad Season Preview
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Inks Agreement with Conviva to Bring Network Streaming Data Into Cross-Screen Program and Ad Measurement Platform
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
iSpot Taps Veteran Supervisory Statistician from U.S. Census Bureau Will Waldron as Vice President of Research
2022 TV Advertising Snapshot Preview
2022 TV Advertising Snapshot Preview
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Victoria’s Secret’s Long-Anticipated Inclusivity Bid Is Here
Currency Update: CTV Verification Initiative
Currency Update: CTV Verification Initiative
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Results Under Pressure: Dove’s Emotional Postpartum Campaign
Why Ad-Centric TV Measurement Is the Future
Why Ad-Centric TV Measurement Is the Future
TV’s Top Advertisers During the 2022 NFL Draft
TV’s Top Advertisers During the 2022 NFL Draft
Team Spotlight: Content Operations & the iSpot Ad Catalog
Team Spotlight: Content Operations & the iSpot Ad Catalog
Super Bowl LVI Viewed by 150 million People on TV and Streaming Platforms
Super Bowl LVI Viewed by 150 million People on TV and Streaming Platforms
NBCU Breaks the TV Measurement Mold with Winter Olympics
NBCU Breaks the TV Measurement Mold with Winter Olympics