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The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
The Winning Formula Behind Scopely’s Star-Studded Monopoly Go Campaign
Copy Nothing: Jaguar’s Daring Leap Into ‘Exuberant Modernism’
Copy Nothing: Jaguar’s Daring Leap Into ‘Exuberant Modernism’
Challenger Brands: Disrupting Consumer Behavior
Challenger Brands: Disrupting Consumer Behavior
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Rethinking Outcome Measurement in a Cross-Platform, Multi-Device Era
Creative Outcomes | Wings and Wins: The Trifecta of Jason Kelce, Football, and Buffalo Wild Wings
Creative Outcomes | Wings and Wins: The Trifecta of Jason Kelce, Football, and Buffalo Wild Wings
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Department Stores Making the Streaming Ad Shift Ahead of the Holidays
Streaming Ad Shifts: Key H1 Trends for Insurance, QSR, and Automaker Advertisers
Streaming Ad Shifts: Key H1 Trends for Insurance, QSR, and Automaker Advertisers
Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
Optimizing Cross-Platform Ad Campaigns Across Creative, Audience and Outcomes
The Case for Precision in Sports Media Measurement
The Case for Precision in Sports Media Measurement
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
Hellmann’s Super Bowl Spot is the Cat’s “Meow”
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Mastering the Art of Streaming Advertising with Modern Streaming Measurement
Mastering the Art of Streaming Advertising with Modern Streaming Measurement