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Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | From Curiosity to Intent: A Closer Look at “Wolf Out!” by Great Wolf Lodge
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Creative Outcomes | Behind Viewer Enthusiasm for “Motorcycle Gang” from Twix
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
Artificial Intelligence, Real Impact: Viewer Insights from Under Armour’s Latest Ad
Party in the Back: Kawasaki Scores With Playful Super Bowl Debut
Party in the Back: Kawasaki Scores With Playful Super Bowl Debut
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
Winning Through Storytelling: The Power of Narratives in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
The Rising but Risky Use of Humor in Super Bowl Ads
Which TV Ads Generated The Biggest Laughs in 2023?
Which TV Ads Generated The Biggest Laughs in 2023?
Video Ads That Won the Women’s World Cup 2023
Video Ads That Won the Women’s World Cup 2023
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
Cox Automotive’s Data-Driven Approach to Video Creative: Driving a Successful Ad Testing Program
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
How Precise Out of Home Measurement Is Reshaping Modern TV Currency
iSpot.tv Awards the First of 2023 Ace Spotlight Awards for Outstanding Video Ads
iSpot.tv Awards the First of 2023 Ace Spotlight Awards for Outstanding Video Ads
Super Bowl Archives: Weirdly Effective Ads
Super Bowl Archives: Weirdly Effective Ads