Top 10 Most Engaging TV Ads This Week

#1

Apple iPhone TV Spot, 'Privacy on iPhone: Simple as That' Song by Dustin O'Halloran

20.73%
Digital SOV
10,313,557
Online Views
34,573
Social Actions
$1,101,323
Est. TV Spend
#2

GEICO TV Spot, 'The Gecko Makes an Announcement'

9.04%
Digital SOV
4,666,170
Online Views
14,264
Social Actions
$6,367,027
Est. TV Spend
#3

GEICO Renters Insurance TV Spot, 'A Mime Helps with the Chores'

8.66%
Digital SOV
4,402,138
Online Views
13,981
Social Actions
$3,273,103
Est. TV Spend
#4

Apple iPhone 11 TV Spot, 'Ready for Action' Song by NVDES

5.39%
Digital SOV
1,416,322
Online Views
15,149
Social Actions
$3,284,980
Est. TV Spend
#5

Amazon TV Spot, 'Happy Holidays'

0.79%
Digital SOV
446,117
Online Views
1,021
Social Actions
$6,309,890
Est. TV Spend
#6

Allstate Drivewise TV Spot, 'Mayhem: St. Bernard' Featuring Tina Fey, Dean Winters

0.42%
Digital SOV
40,822
Online Views
1,282
Social Actions
$6,842,848
Est. TV Spend
#7

Peloton TV Spot, 'Our Kind of Joy' Song by Kanye West

0.24%
Digital SOV
1,951
Online Views
929
Social Actions
$1,740,820
Est. TV Spend
#8

Nespresso TV Spot, 'The Quest' Featuring George Clooney, Natalie Dormer, Song by Peter Gabriel

0.23%
Digital SOV
77,269
Online Views
487
Social Actions
$2,635,511
Est. TV Spend
#9

GEICO TV Spot, 'Taco Night'

0.21%
Digital SOV
13,095
Online Views
779
Social Actions
$2,980,679
Est. TV Spend
#10

Macy's TV Spot, 'Santa Girl'

0.21%
Digital SOV
20,923
Online Views
735
Social Actions
$3,739,547
Est. TV Spend

Explore the 10 most digitally engaging TV ads over the past 7 days and discover their Digital Share of Voice. This performance metric aggregates all online video views, social actions, and search activity related to the spot to help you understand an ad's performance compared against its industry set. Match this up with the estimated dollar amount that has been spent on each ad to see who got the most bang for their buck.

Analyze your Share of Voice across three different views, Spend, Impressions, and Engagement, to measure how effective your ad is at generating a real presence within your competitive set.

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