Top 10 Most Engaging TV Ads This Week

#1

Nike TV Spot, 'Unlimited Will' Featuring Kyle Maynard

3%
Digital SOV
333,438
Online Views
17,481
Social Actions
$1,903,887
Est. TV Spend
#2

Apple iPad Pro TV Spot, 'What's a Computer?'

2.95%
Digital SOV
891,218
Online Views
1,269
Social Actions
$3,190,350
Est. TV Spend
#3

Amazon Prime TV Spot, 'Lion'

2.3%
Digital SOV
49,059
Online Views
18,593
Social Actions
$5,495,142
Est. TV Spend
#4

Hillary for America TV Spot, 'Just One Wrong Move'

1.71%
Digital SOV
155
Online Views
15,328
Social Actions
$1,114,452
Est. TV Spend
#5

Booking.com TV Spot, 'Bachelor Party' Ft. Keegan-Michael Key, Jordan Peele

1.61%
Digital SOV
472,420
Online Views
803
Social Actions
$1,318,399
Est. TV Spend
#6

Outback Steakhouse Steak & Crab Bash TV Spot, 'It's Bloomin'!'

1.56%
Digital SOV
24,273
Online Views
13,309
Social Actions
$2,907,138
Est. TV Spend
#7

Michelob Ultra TV Spot, 'Golf Returns to the Games' Featuring Scott Langley

1.33%
Digital SOV
376,474
Online Views
1,236
Social Actions
$1,077,821
Est. TV Spend
#8

Burger King Whopperrito TV Spot, 'You Say, We Say'

1.33%
Digital SOV
3,349
Online Views
11,821
Social Actions
$4,651,885
Est. TV Spend
#9

University of Phoenix TV Spot, 'Still I Rise' Featuring Gail Marquis

1.3%
Digital SOV
360,580
Online Views
1,390
Social Actions
$2,921,285
Est. TV Spend
#10

Infiniti Q60 TV Spot, 'Emotions Per Millisecond' Featuring Kit Harington

1.22%
Digital SOV
32,471
Online Views
9,655
Social Actions
$3,965,088
Est. TV Spend

Explore the 10 most digitally engaging TV ads over the past 7 days and discover their Digital Share of Voice. This performance metric aggregates all online video views, social actions, and search activity related to the spot to help you understand an ad’s performance compared against its industry set. Match this up with the estimated dollar amount that has been spent on each ad to see who got the most bang for their buck.

Want more? Analyze your Share of Voice across three different views, Spend, Impressions, and Engagement, to measure how effective your ad is at generating a real presence within your competitive set. Learn more about our Real-time Performance Insights.