Top 10 Most Engaging TV Ads This Week

#1

H&M TV Spot, 'The Summer Shop 2017' Song by Nancy Sinatra and Lee Hazlewood

10.8%
Digital SOV
3,643,084
Online Views
11,848
Social Actions
$1,394,547
Est. TV Spend
#2

GEICO TV Spot, 'Runway Models'

9.33%
Digital SOV
2,712,435
Online Views
17,308
Social Actions
$2,417,644
Est. TV Spend
#3

Burger King Mac N' Cheetos TV Spot, 'Return of the Mac N' Cheetos'

4.57%
Digital SOV
174,598
Online Views
25,675
Social Actions
$3,641,900
Est. TV Spend
#4

Apple iPhone 7 Plus TV Spot, 'Barbers' Song by William Onyeabor

2.43%
Digital SOV
233,161
Online Views
11,776
Social Actions
$5,237,823
Est. TV Spend
#5

University of Phoenix TV Spot, 'We Can Do IT'

2.07%
Digital SOV
617,051
Online Views
3,485
Social Actions
$2,282,655
Est. TV Spend
#6

2017 Mazda CX-5 TV Spot, 'Beauty'

0.93%
Digital SOV
323,009
Online Views
895
Social Actions
$2,690,100
Est. TV Spend
#7

Farpoint TV Spot, 'Attack'

0.72%
Digital SOV
209,309
Online Views
1,353
Social Actions
$1,383,799
Est. TV Spend
#8

GEICO TV Spot, 'Golfing in the Carolinas'

0.53%
Digital SOV
150,254
Online Views
1,049
Social Actions
$1,295,536
Est. TV Spend
#9

2017 Ford Edge TV Spot, 'For the Ones You Love' Song by The Proclaimers

0.52%
Digital SOV
7,454
Online Views
3,260
Social Actions
$3,921,583
Est. TV Spend
#10

Burger King Chicken Sandwiches TV Spot, 'Something Extra'

0.5%
Digital SOV
54
Online Views
3,232
Social Actions
$1,170,091
Est. TV Spend

Explore the 10 most digitally engaging TV ads over the past 7 days and discover their Digital Share of Voice. This performance metric aggregates all online video views, social actions, and search activity related to the spot to help you understand an ad’s performance compared against its industry set. Match this up with the estimated dollar amount that has been spent on each ad to see who got the most bang for their buck.

Want more? Analyze your Share of Voice across three different views, Spend, Impressions, and Engagement, to measure how effective your ad is at generating a real presence within your competitive set. Learn more about our Real-time Performance Analytics.