Top 10 Most Engaging TV Ads This Week

#1

Apple iPhone 7 TV Spot, 'The Rock x Siri Dominate the Day'

27.3%
Digital SOV
7,204,221
Online Views
183,944
Social Actions
$1,334,698
Est. TV Spend
#2

GEICO TV Spot, 'Running of the Bulldogs'

10.42%
Digital SOV
4,698,750
Online Views
51,441
Social Actions
$3,940,757
Est. TV Spend
#3

Walmart TV Spot, 'Own the School Year Like a Hero' Song by Whitesnake

0.94%
Digital SOV
677,229
Online Views
2,273
Social Actions
$2,290,819
Est. TV Spend
#4

Gatorade TV Spot, 'The Secret to Victory' Feat. Michael Jordan, J.J. Watt

0.74%
Digital SOV
614,495
Online Views
1,073
Social Actions
$2,125,849
Est. TV Spend
#5

Ford Summer Sales Event TV Spot, 'Ice Cream' Song by Owl City

0.36%
Digital SOV
683
Online Views
3,287
Social Actions
$2,622,440
Est. TV Spend
#6

Sonic Drive-In Pretzel Dogs TV Spot, 'Baseball Vendor'

0.32%
Digital SOV
306,409
Online Views
117
Social Actions
$1,020,591
Est. TV Spend
#7

Allstate Safe Driving Bonus Checks TV Spot, 'All Alone'

0.28%
Digital SOV
14,839
Online Views
2,318
Social Actions
$3,209,303
Est. TV Spend
#8

GEICO TV Spot, 'Boyz II Men: Side Effects'

0.28%
Digital SOV
66,463
Online Views
1,640
Social Actions
$3,623,823
Est. TV Spend
#9

Coca-Cola TV Spot, 'Share a Coke: What's Your Name?'

0.26%
Digital SOV
8,200
Online Views
1,804
Social Actions
$2,862,608
Est. TV Spend
#10

GEICO TV Spot, 'The Gecko Finds a Pool Party'

0.24%
Digital SOV
75,461
Online Views
1,515
Social Actions
$3,248,130
Est. TV Spend

Explore the 10 most digitally engaging TV ads over the past 7 days and discover their Digital Share of Voice. This performance metric aggregates all online video views, social actions, and search activity related to the spot to help you understand an ad’s performance compared against its industry set. Match this up with the estimated dollar amount that has been spent on each ad to see who got the most bang for their buck.

Want more? Analyze your Share of Voice across three different views, Spend, Impressions, and Engagement, to measure how effective your ad is at generating a real presence within your competitive set. Learn more about our Real-time Performance Analytics.