Top 10 Most Engaging TV Ads This Week

#1

Apple TV Spot, '2018 Holidays: Share Your Gifts' Song by Billie Eilish

24.2%
Digital SOV
10,549,601
Online Views
56,058
Social Actions
$3,408,983
Est. TV Spend
#2

Apple iPhone Group FaceTime TV Spot, 'A Little Company' Song by Elvis Presley

16.99%
Digital SOV
7,812,057
Online Views
37,418
Social Actions
$3,156,224
Est. TV Spend
#3

Netflix TV Spot, 'Mowgli: Legend of the Jungle'

2.79%
Digital SOV
1,063,455
Online Views
7,255
Social Actions
$1,069,574
Est. TV Spend
#4

Dior J'Adore Absolu TV Spot, 'The New Absolu: The Film' Featuring Charlize Theron, Song by Kanye West

2.09%
Digital SOV
1,271,416
Online Views
2,707
Social Actions
$2,180,034
Est. TV Spend
#5

Miss Dior TV Spot, 'For Love' Featuring Natalie Portman, Song by Sia

0.84%
Digital SOV
432,557
Online Views
1,359
Social Actions
$1,767,894
Est. TV Spend
#6

Amazon TV Spot, '2018 Holidays: Can You Feel It'

0.78%
Digital SOV
84,048
Online Views
2,932
Social Actions
$8,089,588
Est. TV Spend
#7

Microsoft TV Spot, '2018 Holiday: Reindeer Games'

0.6%
Digital SOV
81,479
Online Views
2,244
Social Actions
$8,676,939
Est. TV Spend
#8

Amazon Prime Instant Video TV Spot, 'The Marvelous Mrs. Maisel'

0.55%
Digital SOV
229,839
Online Views
1,313
Social Actions
$1,447,024
Est. TV Spend
#9

Chevrolet Employee Discount for Everyone Sales Event TV Spot, '2018 Holidays: Real Families' [T2]

0.52%
Digital SOV
89,302
Online Views
1,872
Social Actions
$3,223,401
Est. TV Spend
#10

GEICO TV Spot, 'Grandpa's Nose Solo'

0.51%
Digital SOV
67,981
Online Views
1,649
Social Actions
$4,121,915
Est. TV Spend

Explore the 10 most digitally engaging TV ads over the past 7 days and discover their Digital Share of Voice. This performance metric aggregates all online video views, social actions, and search activity related to the spot to help you understand an ad’s performance compared against its industry set. Match this up with the estimated dollar amount that has been spent on each ad to see who got the most bang for their buck.

Want more? Analyze your Share of Voice across three different views, Spend, Impressions, and Engagement, to measure how effective your ad is at generating a real presence within your competitive set. Learn more about our Real-time Performance Analytics.