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iSpot in the News
Here’s how much tech companies are spending to tell you AI is amazing
MAJOR NFL ADVERTISER’S TV AD IMPRESSIONS FALL MILLIONS SHORT—INSIDE SPORTS’ VIEWING DISCREPANCIES
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AD COPY TESTING—HOW STRATEGIES ARE EVOLVING FOR TODAY’S POLITICALLY CHARGED CLIMATE
Roku’s “Lord of the Rings” Strategy
How This Kid-Focused Media Company Balances Privacy And Ad Measurement
How To Measure TV And Video Viewership When Every Currency Is Different
TV’s Latest Epic Battle: Upstart Audience Measurement Firms Take Aim at Nielsen’s Ratings Dominance
Hot Takes: What To Look For This Upfront/Newfront Season
Wonder Women of New York 2024: Lindsey Woodland
Top Nielsen competitors and where they stand in 2024
How Taylor Swift lit up advertisers’ Super Bowl playbooks
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