TV Disrupt 2026 | April 22 in NYC - real video ad strategies, real results. Get in the Room>

Archive

Press Mention Type: iSpot in the News

How Angi Tweaked Its Media Mix to Back Its Rebrand From Angie’s List

Media Rating Council Approves Nielsen’s Integration of First-Party Live Streaming Data Into TV Ratings Measurement

Nielsen Will Open Measurement to Media Companies’ First-Party Data, a Move That Could Prove Controversial

TVision Expands to 35 DMAs; Now Covers More DMAs than Any Other Person-Level TV Measurement Provider

Just 56.9% Of Avid NFL Audiences Are Brand Loyalists

Hightouch Launches New CTV Advertising Offering

Hightouch Brings Clarity To CTV Ads With First-Party Data Targeting And Measurement

Hightouch Untangles CTV Advertising with Unified First-Party Targeting and Measurement Solution

We Have A Long Way to Go With Video Measurement and Alternative Currency

Hightouch Solution Untangles CTV Advertising

Will Paramount Drop Nielsen? TV Networks Demand Better Metrics, but Legacy Ties Make It Tough | Analysis

How Multicultural Audience Measurement Is Becoming More Difficult—What Marketers Need to Know