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Press Mention Type: iSpot in the News

53% of Marketers Prioritizing Outcomes-Based Buying in 2025

Nielsen Says TVision Used Patented App-Tracker Tech For Rivals

Roku Leans on Ad-Tech Investments to Navigate Rocky Economic Climate

Paramount Ad Chief on Trump’s Tariffs Hitting Upfronts: ‘Everything Continues to Be Redefined and Fluctuating’

Shopify’s Data Returns; But What Happens To The Privacy Lawyers?

Streaming Is Only Responsible for 14% of Ad Impressions. Really?

Streaming’s Rise Continues As Advertisers Diversify Strategies

Not Dead Yet: Ad Spending On Linear TV Up Despite Decline In Impressions, iSpot Q1 Report Says

The Rise of Streaming Measurement & Nielsen ONE

Streaming Still Has Some Measurement Challenges

Future Today Launches CTV Marketplace

CMO Strategies: A Guide to Marketers’ Success Metrics for Ad-Supported Streamers, Including Netflix, Prime Video and Roku