Access key ad buying trends among top TV advertisers ahead of the upfronts. Download Report>

Chrysler Top Super Bowl Commercial, Imported From Detroit Featuring Eminem

A Chrysler 200 drives through the streets of Detroit and past many of the city's iconic landmarks, including the Spirit of Detroit and Diego Rivera's Detroit Industry Murals. A narrator describes Detroit as a hard-working and illustrious city that has only grown stronger from the hardships it has faced. The opening chords of Eminem's song "Lose Yourself" start to play as the car pulls up to the Fox Theater. Eminem himself steps out of the car, walks through the theater, climbs up on stage with a choir of singers and addresses the camera directly. He says, "This is the Motor City, and this is what we do." This Chrysler ad ran during Super Bowl XLV on Feb. 6, 2011.

More Super Bowl Top Ads