This ad, which aired February 5, 2006 during Super Bowl XL, encouraged guys to “Let [Their] Man Out.” A man is found unloading groceries with his bossy wife as a Full Throttle Truck drives by hypnotizing him to Let his inner man out. He hits the motorcycle and spins out of the driveway as other guys notice and a whole entourage of men whip out their muscle cars and monster trucks to join in Full Throttle.
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