The Academy of Country Music Awards: By the Numbers

On Sunday April 19, CBS aired the Academy of Country Music Awards. The three and half-hour co-hosted extravaganza not only featured eleven awards and nineteen performances, but it also aired fifty-two minutes of commercials, including twenty-one promos from host network CBS. takes a look at the numbers.


#1 – UnitedHealthcare: Our Song

#2 – Mary Kay: Brand Color

#3 – Mary Kay: Discover What you Love

#4 – Ram Trucks: Roots and Wings

#5 – Marvel: The Avengers: Age of Ultron

With six automakers advertising during the event, Ram Trucks stole the show by advertising three different spots, while airing one of them five times with a slight variation on each.

Worth noting: zero was the number of beer or alcohol ads.

Find out more about brand performance and advertising during The Academy of Country Music Awards at

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