Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About H&R Block More Zero TV Commercial, 'Heist' Featuring Jon Hamm

On the set of a heist film, Jon Hamm's scene partner tries to sneak in a tax session between setups. Hamm, however, wonders why he's using TurboTax when H&R Block's More Zero lets you file online for free, even if you itemize deductions. "At this point, it kind of just seems like you hate money," Hamm jokes as he touches the burglarized safe and activates the fake bank's security system. Alarm bells blare out as the famed actor deflects blame and tries to navigate out of there without touching the red lasers.

Advertiser
Advertiser Profiles
Tagline
“Get Your Taxes Won.”
Songs - Add
Mood
Funny
Actors - Add
Jon Hamm ... Actor/Actress, Ryan Johnston ... Voice Over)
Agency
Fallon Worldwide (Agency), 360i LLC (Digital Agency), OMD (Media Agency)

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