Cabela's heralds the arrival of spring by urging fishers and hunters to embark on the great outdoors with gear from its shelves. During its Great Outdoor Days Sale, the store is offering discounts on semiautomatic shot guns, target shells and lures.

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Great Outdoor Days Sale: Save up to $100 on top brands like Sig Sauer, Glock and Ruger
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Ogilvy & Mather (Agency), The Buntin Group (Media Agency)

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