Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About 2018 Ford EcoSport TV Commercial, 'First-Ever Story: Night Ski' Song by UMI [T1]

To honor its first-ever EcoSport, Ford gives others the chance to experience their very own first-evers. When a daughter expresses her desire to surprise her mom with a night ski trip, the automaker steps in to make it happen. After driving up a snowy mountain in a Ford EcoSport and preparing to ski, the mother and daughter share a special moment at the top of a slope and glide down a path lit with shining lights.

Advertiser
Advertiser Profiles
Tagline
“Go Further”
Mood
Emotional
Actors - Add
None have been identified for this spot
Agency
Wunderman (Agency), BBDO (Creative Agency)

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