About Cadillac TV Commercial, 'Keep Rising Together' [T1]
While a director keeps her production running smoothly, her Escalade is the key to getting where the team needs to go. They use the hands-free liftgate to load up the trunks of Cadillac vehicles before reaching a new destination and hauling the load up a set of stone stairs. Following suit, the director says you should never forget those who share the road with you and tells you to keep rising together.
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Tagline
“Keep Rising Together”
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Filmon Berhane ... Guy in beige work vest
Agency
Publicis North America (Creative Agency), Publicis North America (Digital Agency)
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