Media Measurement
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Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

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First Airing
Last Airing
Creatives
Recently Aired On
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TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Colgate Optic White Platinum TV Commercial, 'Favorite Foods' Feat. Alton Brown

Food science expert Alton Brown says it's a fact that your favorite foods, including wine, can deeply stain teeth. The TV host uses a blackboard to show how ordinary toothpaste only whitens the surface of teeth, but says Colgate Optic White Platinum is different. Alton claims the toothpaste uses hydrogen peroxide to deep clean teeth and give you a smile that's four shades whiter.

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Alton Brown ... TV Personality

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