Travel Wisconsin TV Spot, 'Gemütlichkeit: The Spirit of Wisconsin'

In the spirit of Gemütlichkeit, a mustachioed polka performer opens his show with a yodel, signaling his band to perform a rendition of the crowd-pleasing tune, "Ein Prosit." The cheerful Wisconsinites in the audience are eager to sing along, some lifting the skirts of their traditional attire to dance with a partner, others lifting a beer to toast the occasion. Gemütlichkeit loosely translates to "warmth, friendliness and good spirits" and Wisconsin promises you'll find it in its people.