Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
Est. Spend

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Engagement Rating

Media Measurement
Data is based on life of ad, unless indicated otherwise

National Airings
First Airing
Last Airing
Creatives
Recently Aired On
Est. Spend
TV Impressions
National
Local
VOD/OTT

Attention & Performance Analytics
Data is based on life of ad, unless indicated otherwise

Attention Score
Industry Avg.
Earned Online Views
Social Impressions
Sentiment
Engagement Rating
Industry Share of Voice - past 2 weeks
Spend
Impressions
Engagement

About Tide TV Commercial, 'Tidelights 2: A Thursday Night Tide Ad'

FOX NFL analysts Joe Buck and Troy Aikman flashback to a memorable play between the Oakland Raiders and the San Francisco 49ers. When two players make diving attempts at a pass in slow motion, the players recognize each other. Unbeknownst to the Raiders player, the 49ers player says that he's in the middle of making a Tide ad. The Raider realizes that he must be using Tide to keep his jersey so clean.

Advertiser
Advertiser Profiles
Tagline
“If It's Clean It's Got to be Tide”
Songs - Add
Mood
Active
Agency
Saatchi & Saatchi (Agency), Saatchi & Saatchi (Creative Agency), Starcom MediaVest Worldwide (Media Agency)
Screenshots

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