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Lew's TV Spot, 'It's Not Right, Until He SAYS It's Right!'

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Lew's parodies "The Godfather" with a skit about the intricacies of the rod and reel business. Here, men present an elderly Lew's employee with various reels, but they are rejected one by one. After a few weeks of disappointment, the "Godfather" character finally comes across a reel he likes and offers a nod of approval.

May 17, 2018
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