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About TurboTax Live Super Bowl 2019 Teaser, 'RoboChild'

TurboTax delivers a wake-up call during Super Bowl LIII with RoboChild. Despite its sleeping papa's protestations, the uncanny android insists that it has gained the ability to eat, and it hungers for more. The health-conscious machine dreams of devouring a kale salad with chicken and guac (which it knows costs extra), because it's #LivingMyBestLife. Its father insists that the world just isn't ready for his little invention yet, but perhaps their day will come once the tiny automaton learns how to love.

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Wieden + Kennedy Portland (Creative Agency)

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